April 25, 2022

It is estimated that the world’s data centers use 2-3% of all available electricity today and could consume 8% by 2030. – Nature

As the quote above from the publication Nature indicates, energy usage from data centers is considerable and will continue to grow in the next decade as more enterprises rely on IT-based tech to help empower their digital transformation. With the burgeoning awareness on the reality of global weather change and human influence as at least one of its causes, more companies and their boards of directors, as well as stock holders, are looking for ways to mitigate energy consumption in their effort to reduce their corporate global footprint.

A recent article from Forbes.com on data center sustainability explains the use of digital twins as a strategy for estimating energy expenditures and creating designs therein for data centers to reduce that energy input. According to Forbes:

“Data centers are where the bulk of the world’s data is stored and processed and building sustainable data center infrastructure is an important enabler for future data growth and processing …. Digital twins are an approach to model physical entities by a digital model that emulates the operation of the physical entity with great fidelity. We have written recently about factories and warehouses using digital twins to optimize their operations, using e.g. NVIDIA GPUs for these models.”

Various modeling systems for data center builds and improvements have been in existence for decades. Altus for example uses modeling for our services to clients such as Data Center Production Control Analysis and Future Growth Analysis. The Forbes reporting includes an interview with Marty Rozmanith, Strategy Director, Architecture, Engineering and Construction Industry at Dassault Systemes, who helps the reader to understand the value of digital twins for bottom-line outcomes. As Forbes explains it:

“Rozmanith said that Dassault Systemes’ digital twins data center construction simulation reduced time to market by 15%. He also said that the modular approach reduces design time by 20%. Their overall goal is to shorten data center stand-up time by 50% and reduce the waste commonly generated in data center construction. Even after construction, digital twins for the operation of a data center will be useful for evaluating and planning future upgrades and data center changes.

 Some data center companies, such as Apple have designed their data centers to be 100% sustainable for several years. Seagate recently announced that it would power its global footprint with 100% renewable energy by 2030 and achieve carbon neutrality by 2040. These goals were announced in conjunction with the release of the company’s 16th Global Citizenship Annual Report.”

Given the pressing need for energy conservation and waste reduction in our industry, results like those from Dassault Systemes and Apple are very encouraging and highlight the innovative and forward-thinking nature of the data center industry in-general. Please read the full article from Forbes here.

Are you concerned about energy expenditure, waste reduction, resource protection and other sustainability issues at your date center facility? Altus Technologies offers sustainability consulting as one of our many data center consulting services to our valued clients. In business since 1996, we’ve passed the quarter-century mark delivering IT services and support to large and smaller enterprises who have looked to us for industry-leading technology and service solutions for data centers across the United States. Please reach us here to get a conversation started about your needs.